Brand
Logos
When you download our logo package below, you will have all the proper logo lockups. Please only use the provided lockups and do not create your own. The icon-only versions of the logo are primarily designed for use as a profile icon. (e.g. social media profile images, favicon for website, etc.)
Setting the Logo
When the logo is set on a background color or an image, use the white (reversed) version of the logo. If you set the logo on a solid background color, use our brand colors if possible in your layout. If you are going to set the logo on an image, set the logo on a darker area of the image to keep contrast. More detail on photography/imagery.
Files
Whenever possible, use the .ai or .svg files instead of the .png or .jpg files. They will produce a higher quality image.
How not to use the logo
Use the logo lockup files provided and do not alter them. Listed here are a few common misuses, though the list is not exhaustive.
- Do not change, rearrange or resize elements in the lockups provided.
- Do not let the logo become pixelated. If you need a larger file contact us.
- Do not distort or stretch logo.
- Do not recreate the logo.
- Do not outline the logo.
- Do not set the logo in a different color than the provided files.
- Do not set dark logo on a dark background. White logo should be used when setting on almost anything other than a white background.
- Do not set logo on an image that is too complex or too light to see the white logo.
For questions concerning branding, communications, and design email sweber@fbchurch.org